As beauty businesses implement customer loyalty programmes to increase their customer retention rate and boost profits, it is important that they also consider integrating security measures to prevent fraud.
While digitalising your beauty business has its advantages, it also leaves you more vulnerable to scams, particularly regarding online client redemptions.
However, there are several ways to prevent fraud and protect your business and customers from hackers, one of which is sending out Transaction Authorisation Codes (TAC).
In this article, we discuss what Transaction Authorisation Codes are and how the MeTime Wellness app can help secure your business.
A TAC number is a unique, alphanumeric code that provides an extra layer of security to your client’s account.
They are commonly used for transactions where users need to validate their identity, for example:
The MeTIME Wellness app is designed specifically for our client’s customers. It allows them to:
However, it’s not just our client’s customers who will benefit from using the MeTIME Wellness app. Businesses and merchants can take advantage of its features too.
They can:
As customer loyalty programme scams continue to rise, it is vital that business owners implement strategies to prevent their clients from falling victim to them.
Otherwise, they would have to suffer from financial consequences. For example, they would have to reimburse their clients for lost rewards and make up for inventory losses.
There are many ways to protect your loyalty programme, such as conducting regular security checks and setting up a tracking system to monitor every redemption.
However, if you don’t know where to begin, the MeTIME Wellness app can help prevent fraud too.
Customers will receive a unique TAC number when redeeming points or rewards from your business, thus preventing incorrect redemptions.
Moreover, clients can easily access emailed receipts and messages on the app to check if any mistakes were made during the redemption process.
There’s no doubt that loyalty programme fraud is a serious problem. Therefore, beauty business owners must implement fraud prevention strategies to protect their revenue and instil trust in their clients.
The MeTIME Wellness app offers a variety of features that can streamline business operations, such as allowing online booking, viewing historical transactions, and, more importantly, securing customer redemptions.
Interested in learning more? Discover how else the MeTIME Wellness app can help your beauty business today!